Raising Visibility

Focusing on Student Performance

Situation:

Without evidence or merit, word spread from critics that Los Angeles charter schools were not performing well academically.

Strategy:

Be objective. Be groundbreaking. Create the first ever report that compared how charter schools in Los Angeles Unified were doing versus the schools the students would otherwise attend.

Solution:

The Larson team worked hand –in-hand with the California Charter Schools Association on the report. Findings included:

  • Charter schools in LA Unified were outperforming traditional public schools on multiple student achievement measures.
  • More than 7 in 10 charter schools outperformed their most similar district school on state testing.
Larson took the impressive results and helped place a high-profile story in the Los Angeles Times and more than 30 news outlets including The Wall Street Journal. The rumors were squashed.

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